SEVENPOINT8
Shopify storefront for Sevenpoint8, a neuro-acoustic wellness-audio brand, built to sell direct-to-consumer while supporting a separate B2B track for hotel and spa partners.
Problem
Sevenpoint8 needed a Shopify storefront that could present a specialized wellness-audio product line (the F1, Q3, and Q4 speakers) with enough credibility and clarity to convert individual buyers, while also carrying a distinct B2B partnership path for hospitality brands such as hotels and spas — without splitting the brand across two disconnected sites.
Solution
Built and structured a Shopify storefront covering the product catalog, About/FAQ/Blog content, a dedicated B2B partnership flow for hospitality clients, and WhatsApp-based customer support, with pricing and checkout localized for the Indonesian market (IDR).
Business Impact
One Shopify storefront that sells direct-to-consumer and converts hospitality brands into wholesale partners.
Gave Sevenpoint8 a single, coherent storefront that carries its wellness-audio positioning through the product catalog, content, and a dedicated B2B path — instead of splitting D2C and hospitality partnerships across separate systems.
Shopify
Platform
D2C + B2B Commerce
Focus
Wellness & Neuro-Acoustic Audio
Positioning
Indonesia (IDR)
Market
Technical Deep Dive
Overview
Sevenpoint8 sells neuro-acoustic audio systems positioned around focus, relaxation, and sleep — a category where trust and clarity of positioning matter as much as the storefront itself. The brand also runs a B2B track, partnering with hotels, spas, and performance centers, which meant the same Shopify store had to serve two different buyer journeys.
Technical Approach
1. Storefront & Product Catalog
Structured the product catalog around the brand's core line (F1, Q3, Q4) with clear, benefit-led product pages suited to a wellness audience unfamiliar with neuro-acoustic audio as a category.
2. Dual Buyer Journeys (D2C + B2B)
Built a dedicated partnership path for hospitality buyers (hotels, spas, performance centers) alongside the standard direct-to-consumer flow, so both audiences are served from one storefront instead of a fragmented setup.
3. Trust & Content Structure
Organized About, FAQ, and Blog content to support the brand's premium wellness positioning and give prospective B2B partners the context they need before reaching out.
4. Localization & Support
Localized pricing and checkout for the Indonesian market (IDR) and connected WhatsApp-based customer support for pre-sale questions.
Key Takeaway
A specialized wellness-audio brand doesn't just need a store — it needs a storefront that can sell a category most visitors haven't heard of, to two different kinds of buyers, at once.
Tech Stack
Related service
Shopify Customization
Shopify theme customization and purpose-built tooling for the parts of your operation the platform does not cover.
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