Fashion E-Commerce Website Development
A fashion e-commerce website your team can run without a developer.
Fullstack engineering for fashion, clothing, and lifestyle brands — storefront design, Shopify commerce integration, payments, shipping, and launch, built around your catalog instead of a generic template.
You may recognise some of this
For fashion, clothing, apparel, and lifestyle brands planning to sell online — or already selling, but outgrowing how the site was first built.
- Your catalog has outgrown what a generic template theme can handle
- Every price, stock, or content change still needs a developer
- You're launching online for the first time and want it done properly
- Promotions and discounts are hard to run without technical help
- Payment and shipping need to be set up correctly from day one
- The storefront doesn't yet reflect how the brand actually looks and feels
Muhammad Passyah Abdul Raffi
Fullstack Engineer — Commerce Systems & Shopify
I handle fashion e-commerce projects end to end — storefront implementation, product and inventory systems, commerce integrations, and production launch — so the brand gets one engineer accountable for the whole build, not a hand-off between separate teams.
4+ Years
Full-Stack Engineer & System Architect
12
Shopify e-commerce case studies
Bandung, ID
Open for remote collaboration across Indonesia
What I can build
Website Design & Development
- Brand-aligned storefront design
- Homepage, catalog, and collection/category pages
- Product detail, About, Contact, FAQ & policy pages
- Responsive on desktop and mobile
E-Commerce System
- Product catalog with size/color variants
- Stock and price management
- Cart and checkout
- Online payment
- Promotions and discounts
Easy-to-Manage Admin
- Add and edit products yourself
- Update stock and pricing
- Manage orders
- Create promotions and discounts
- Update selected website content — no developer needed
Integration & Launch
- Domain setup
- Payment gateway integration
- Shipping / courier integration
- Basic SEO and Google Analytics
- Production deployment and pre-launch testing
Handover
- Admin training
- Short operational documentation
- Post-launch bug-fix / warranty period
Recommended platform
Shopify, as the starting point
Shopify is the recommended foundation for the initial scope — not because it's trendy, but because it covers the operational basics out of the box, while still leaving room for a custom storefront built around the brand.
Mature commerce foundation
Catalog, variants, stock, payments, and order management are handled natively, so less has to be built from zero.
Admin your team can run
Products, pricing, promotions, and content stay editable after launch without depending on a developer.
Still fully customizable
Storefront design and custom functionality are built around the brand, not limited to a generic default theme.
How the project runs
- 01
Discovery
Understand the brand, product catalog, and operational needs behind the website.
- 02
Design Alignment
Align the storefront direction with the brand's visual identity and available assets.
- 03
Development
Build the storefront, catalog, and commerce system end to end.
- 04
Testing
Pre-launch QA across devices, payment, and the checkout flow.
- 05
Launch
Go live, with admin training and a post-launch bug-fix / warranty period.
Timeline is finalized after the scope is confirmed.
Relevant Commerce Experience
Through my day-to-day work at LOGO DE CORPS, I've worked on the digital commerce behind several of the group's fashion and apparel brands, including:
Shopify e-commerce case studies
View all →SEVENPOINT8
One Shopify storefront that sells direct-to-consumer and converts hospitality brands into wholesale partners.
Shopify storefront for Sevenpoint8, a neuro-acoustic wellness-audio brand, built to sell direct-to-consumer while supporting a separate B2B track for hotel and spa partners.
Shopify Commerce System Optimization
A more structured Shopify environment that could continue evolving alongside business requirements without requiring unnecessary rebuilds.
Improving a growing retail brand's Shopify storefront, integrations, performance, and commerce workflows without unnecessary platform rebuilds.
LOGO DE CORPS
One reusable storefront system across five brands, and a group-wide membership layer
Multi-brand fashion group moving sales from marketplaces to its own storefronts — one modular Shopify theme for five brands, plus a membership CRM.
Ready to expand later
The website is built as a foundation, not a dead end. Once the core store is live, it can be extended with:
- Booking / appointment system (e.g. a sports massage or service add-on)
- WhatsApp integration
- Customer accounts
- Membership / loyalty
- Bilingual ID / EN
- Advanced analytics
- Email / WhatsApp automation
- Monthly maintenance
Investment
Fashion E-Commerce Website
Rp 12–18 million
Estimated range for the initial scope — not a fixed package. The final quotation is confirmed after a short discovery call.
Factors that may affect the final scope
- Number of products
- Available design / brand assets
- Payment gateway requirements
- Shipping / courier requirements
- Custom features
- Content and copywriting availability
Common questions
The estimated range for the initial scope is Rp 12–18 million. The final quotation depends on the number of products, available brand assets, payment and shipping requirements, custom features, and content availability — confirmed after a short discovery call, not quoted blind.
Yes. The admin is set up so you can add and edit products, update stock and pricing, manage orders, run promotions, and update selected content without needing a developer for day-to-day operations.
Shopify is the recommended platform for the initial scope — it provides a mature commerce foundation while still allowing custom storefront development, rather than a generic default theme.
Yes. Payment gateway and shipping/courier integration are part of the Integration & Launch scope, alongside domain setup, basic SEO, analytics, and pre-launch testing.
Yes. Once the core store is live, it can be extended with features like booking/appointment flows, WhatsApp integration, customer accounts, membership, bilingual content, advanced analytics, or automation — scoped separately so the first launch stays focused.
Ready to build your fashion brand's online store?
Share your catalog size, brand assets, and launch timeline. I can help scope the project and give a clear quotation before anything is agreed.
Or email: passyah11@gmail.com